Exercise: Answer the six questions below, then paste the whole thing into Claude or another AI Chat. The goal isn't to fill out your business model - it's to generate a canvas structure designed specifically for your organisation, with the right boxes and the right questions inside them. Here’s an example BMC created for Huddlecraft by Claude.
Screenshot:
Using my answers below, design a custom Regenerative Business Model Canvas structure for my organisation. Don't fill it in — design the canvas itself. Give each box a name and a one-sentence description of what question it's trying to answer. Arrange the boxes so that their layout reflects how the different parts of the business relate to each other — like the original Strategyzer canvas does. The canvas should feel tailored to my organisation, not adapted from a generic template.
1. What kind of organisation are you? e.g. CIC, cooperative, freelancer, social enterprise, charity, small Ltd. And roughly what you do — one sentence is enough.
Your answer:
2. Who are your different audiences? Many values-led organisations have more than one: funders, participants, community, partners. Name them — and note if some pay and some don't.
Your answer:
3. What does success look like for you beyond financial survival? What would "thriving" actually mean — for your team, your community, your impact?
Your answer:
4. What dimensions does a standard Business Model Canvas miss for an organisation like yours? Think about: collective governance, care and energy, ecological relationships, community trust, power, indirect consequences. What's invisible in a standard model that's actually central to how you work?
Your answer: